Local Farmers district manager, David Rodriguez of Corpus Christi, will realize his long-time dream on New Year's day when he rides on the Farmers Insurance float, "Family Outing," during the 120th annual Tournament of Roses parade in Pasadena, California.
"I still can't believe I'm going," said Rodriguez. "My family and I have been talking about going out to California to see the parade in Pasadena for years. I never thought that my first time watching in person would actually be as a participant."
Rodriguez was selected by Farmers to represent over 500 district managers across the country for raising more than $30,000 on behalf of the March of Dimes. Farmers is one of the biggest contributors to the March of Dimes, which is dedicated to improving the health of babies by preventing birth defects, premature birth and infant mortality.
"I never expected anything for doing something that I truly believe in. I know many people, including my own twins who were born premature, who have benefitted from the work of the March of Dimes," said Rodriguez.
With his team of local agents, Rodriguez organized a golf tournament with over 150 participants that helped raise over $26,000 in one day for premature babies, more than three times the amount raised the previous year. Planning for next year's tournament has already begun with Rodriguez and his team expected to break this year's fundraising record.
During the parade, Rodriguez will be seated in a 1925 Cadillac Phaeton that will be showcased in the Farmers' 50th float entry in the parade. The classic car is identical to the first vehicle insured by Farmers 80 years ago, and is one of the very few left in the world.
Farmers Group, Inc. is a wholly owned subsidiary of Zurich Financial Services, an insurance-based financial services provider with a global network of subsidiaries and offices in North America and Europe as well as in Asia Pacific, Latin America and other markets. Farmers(R) is the nation's third-largest Personal Lines Property & Casualty insurance group. Property and casualty products are underwritten and issued by the Farmers Exchanges and their subsidiaries, which Farmers Group, Inc. manages but does not own. Headquartered in Los Angeles, the Farmers insurers provide Homeowners, Auto, Business, Life insurance and financial services to more than 10 million households. For more information about Farmers, visit our Web site at www.segurosfarmers.com or www.farmers.com.
First Call Analyst:
SOURCE: Farmers Group, Inc.
CONTACT: Jerry Davies, +1-213-400-4459,
Chavarria, +1-323-481-1087, all of Farmers Group, Inc.