Copies of THE BRONZE SCREEN: 100 Years of the Latino Image in Hollywood Cinema
Will Be Provided Free to Educators Courtesy of Farmers Insurance
Media Advisory & Photo Opportunity
What: Over 1 million students across California will learn about
Latino contributions to Hollywood cinema thanks to
Farmers Insurance.
In partnership with local school districts and educator
organizations across the state, Farmers will provide teachers
with 10,000 copies of the highly-acclaimed documentary,
The Bronze Screen: 100 Years of the Latino Image in
Hollywood. The free copies will be available in DVD or VHS
formats. Teachers will also be able to receive a free
companion teaching guide that includes lessons plans
applicable across academic subjects and grade levels.
Farmers will also host an Historia (or Story) competition
that invites students in grades 6-12 to tell a story about a
person, place or event that is important to them. Entries
will be accepted as either written compositions or
finished videos.
Who: Jose Huizar, LAUSD Board President
Antonio Villaraigosa, LA City Councilmember
Victoria Castro, Hollenbeck Middle School Principal
Nancy de los Santos, Producer of THE BRONZE SCREEN
Tony Plana, Actor and one of THE BRONZE SCREEN
featured artists
Jeff Beyer, Sr. Vice President, Farmers Insurance
When: Tuesday, October 28, 2003
9:00am
Where: Hollenbeck Middle School - Library
2510 E. 6th Street
East Los Angeles
Why: Farmers Insurance, a strong supporter of the arts, diversity
and education, is the exclusive corporate sponsor of the
film. Farmers has been honored for several of its education
initiatives, including Young Americanos and American Promise.
SOURCE: Farmers Insurance
CONTACT: Luisa Acosta-Franco, +1-323-932-3083, or Luis Sahagun,
+1-323-691-6300, both of Farmers Insurance
